App marketing agency in Copenhagen, Denmark
SNOW Agency (Snow Agency ApS) is an independent app marketing and performance marketing agency based in Copenhagen, Denmark. Anders Brøndberg and Bo Cool have worked together on mobile marketing since 2014 and incorporated Snow Agency ApS in January 2015. We help apps and digital businesses grow through paid user acquisition, App Store Optimization, programmatic advertising and reliable attribution.
We are not affiliated with “The Snow Agency” in the United States. We are the Danish SNOW Agency, CVR 36499664, located at Birkegade 19, 2200 Copenhagen N.
What we do
- App marketing & user acquisition – install and activation campaigns on Meta, Google App Campaigns, Apple Search Ads, TikTok, Reddit and programmatic in-app, optimised on CPI, CAC and retention
- App Store Optimization (ASO) – keywords, creatives and conversion in the App Store and Google Play
- Programmatic advertising – in-app and rewarded video, digital out-of-home (DOOH), connected TV and streaming video via Amazon DSP
- Attribution & tracking – MMP setup, SKAdNetwork / AdAttributionKit, Pixel and Conversions API, reporting
Who we work with
We work with Danish and Nordic apps – banks, energy and utility apps, loyalty and cashback apps, media and gaming – as well as international apps entering the Danish and Nordic markets. Clients have included Lunar, Barry, Danske Spil, Radio4, Dagrofa, FK Distribution, MATE and Danske Bank. SNOW is a Meta Business Partner.
Why SNOW
- App specialists: mobile user acquisition and measurement has been our core for more than a decade
- Hands-on: the people you meet are the people running your campaigns
- Own platform access: we buy directly in the DSPs and ad platforms – no extra layers
- Measurement first: we set up tracking before we scale spend
Frequently asked questions
No. SNOW Agency is an independent Danish agency (Snow Agency ApS, CVR 36499664) based in Copenhagen, founded in 2014. The Snow Agency is an unrelated US company.
Denmark and the Nordics first, and international campaigns for Danish apps expanding abroad or foreign apps launching in Scandinavia.
Apps are our core, but we also run performance and programmatic campaigns – including DOOH and connected TV – for brands without an app.
Email hello@snowagency.com or call +45 31 53 17 00. We usually start with a free review of your tracking, channels and creatives.
Get in touch
Want to talk about your app? Call +45 31 53 17 00 or email hello@snowagency.com.